Lucas Oil Off Road Racing Series to Make CBS Debut – This Saturday – 2pm Pacific

Corona, California (May 3, 2010) - This Saturday, May 8th, the door to door, fender mashing action of the Lucas Oil Off Road Racing Series is making its CBS debut at 5pm Eastern Time, 2pm Pacific. This premier national short course off road racing organization features eight hundred horse powered, purpose built trucks racing door to door on motocross style tracks. Highlighting action from Round Four of the Magnaflow Exhaust Off Road Nationals in Surprise, Arizona, the mile long course at the Speedworld facility features challenging terrain and action at every turn. Carl Renezeder, the defending Champion in both the Pro 2 and Pro 4 unlimited truck classes, faces stiff competition from Rick Huseman, Ricky Johnson, Rob MacCachren with a host of short course off road talent as he races to defend his pair of titles.

About the Lucas Oil Off Road Racing Series
The Lucas Oil Off Road Racing Series is the evolution of the long standing support of short course racing by Forrest Lucas and Lucas Oil Products. Steeped in the Midwest tradition of short course off road racing infused with a West Coast influence, Lucas Oil Off Road Racing brings intense four wheel door to door action to challenging, fan friendly tracks. Lucas Oil Off Road Racing Series: This is Short Course. For more information please visit LucasOilOffRoadRacing.com

CANIDAE Pet Foods/Geiser Pro 2 Truck to Open Season in Las Vegas Instead of Lake Elsinore Due to Series Venue Change

February 19, 2010 - Jeff Geiser and his CANIDAE sponsored Pro 2 truck team will head to Las Vegas in two weeks for the season opener of the Lucas Oil Off Road Racing Series... [read more]

CANIDAE All Natural Pet Foods Teams Up with Lucas Oil Products

February 1, 2010 - Today it was announced that CANIDAE All Natural Pet Foods has aligned itself in a marketing partnership with Lucas Oil Products and the far reaching motorsports properties that fall under the Team Lucas umbrella. No stranger to motorsports marketing, CANIDAE will add to its already impressive list of racing interests that include the NHRA Top Fuel Funny Car of Jim Dunn Racing, the Rockstar Energy Suzuki CANIDAE Pro Supercross and Motocross Team, CANIDAE Sand Drag teams and the CANIDAE Pet Foods off road Trophy Truck and Class 6 Truck.

"This connection with Lucas Oil Products provides us with the opportunity to share our message of Responsible Pet Ownership and the CANIDAE product line to the national and worldwide audience that is passionate about motorsports and their pets. Each of these individual series that Lucas Oil oversees provides unique and exciting racing and we can't wait to be a part of it," said CANIDAE Director Scott Whipple, himself a sand dragster record holder and co-driver of the CANIDAE Pet Foods Trophy Truck.

This comprehensive program will provide CANIDAE with a full slate of national grass roots racing event programming and on-site activation opportunities to complement their high profile motorsports endeavors. Along with fielding teams in many of the involved series, CANIDAE will be the Official Pet Food of the Lucas Oil Off Road Racing Series, Lucas Oil Pro Pulling League, Lucas Oil Late Model Dirt Series, Lucas Oil ASCS Sprint Car Dirt Series and the Lucas Oil Drag Boat Racing Series.

Visit the Lucas Oil Series Websites for more information:

"All of the folks at CANIDAE share our enthusiasm for racing," said Lucas Oil Products Executive Vice-President Bob Patison. He continued, "We are delighted that they see the wide ranging marketing opportunities that are created with this partnership and we look forward to working with them side by side to accomplish their goals."

About Lucas Oil Products
Founded in 1989 by Forrest and Charlotte Lucas, Lucas Oil Products, Inc. has established itself as one of the fastest-growing lubrication product lines in the consumer automotive aftermarket, featuring a line of engine oils, greases, gear lubes and problem-solving additives. Through innovative product research and development, along with aggressive marketing programs, Lucas Oil Products has established itself as the number one selling fuel treatment and additive products manufacturer in America and Canada. Lucas Oil Products has long been directly involved in the American racing industry at all levels through multiple vehicle sponsorships and racing events.

For more information about Lucas Oil Products, please visit www.LucasOil.com